IHG Mgr Web Content Strategy (702358) in Atlanta, Georgia

Mgr Web Content Strategy (702358)

Job Number R150691

Hotel Brand:

United States - United States - Georgia - Atlanta

Description

About us

Bringing True Hospitality to the world.

We want to welcome you to a world of bringing True Hospitality to everyone. When you join us at IHG®, you become part of our global family. A welcoming culture of warmth, honesty, and a passion for providing True Hospitality.

We pride ourselves on letting your personality and passions shine, recognizing the individual contribution you make and supporting your ambition to learn and create your own career path. In making a difference to our guests and owners, colleagues and communities, every day is a chance to create great and unique experiences, in your own way.

With over 370,000 colleagues in nearly 100 countries sharing our values, there’s countless opportunities at your fingertips.

We’re growing; grow with us

Your day to day

Description

IHG is in need of an experienced Digital Content Strategist to assist the web design team with the design and production of website and mobile app projects. The strategist will be responsible for evaluating, cataloging, and tracking content needs and inputs, ensuring compatibility between designs and content management systems (CMSs). The strategist will serve the point person for leading all content streams for the engagements. He/She will work with multiple stakeholders, including business teams, brand teams, production/delivery, front-end and back-end technology. The idea candidate has strong organization, communication, and presentation skills.

Key Job Responsibilities:

  • Support and execute content strategy for website and/or app design and content.

  • Work with cross-functional teams to Identify and synthesize business and user insights to define content approach and provide content recommendations that align with business goals.

  • Maintain an intimate knowledge of our content management systems, how they integrate with our digital channels, and how best to use them to create an optimal site and content experience.

  • Asses the scope of an upcoming project and manage partner teams’ expectations around process, deliverables, and timelines.

  • On projects, create and manager timelines for content related inputs and deliverables.

  • Produce deliverables such as: content audit, content inventory, CMS map, copy deck, etc.

  • Further improve and educate teams on the content strategy methodology.

What we need from you

Desired Skills

  • Strong verbal, written, and interpersonal communication skills.

  • Strong organizational and prioritization skills.

  • Strong analytic thinker to assess and strategize.

  • Understanding of SEO and ecommerce best practices.

  • Strong attention to detail and comfortable with Excel.

  • Understanding of a user-centered design process.

  • Experience working with a large-scale website or network of sites and/or complex content management systems.

  • Experience working in an agile environment.

What we offer

We’ll reward all your hard work with a great salary and benefits – including great room discount and superb training.

Join us and you’ll become part of the global IHG family – and like all families, all our individual team members share some winning characteristics. As a team, we work better together – we trust and support each other, we do the right thing and we welcome different perspectives. You need to show us you care, that you notice the little things that make a difference to guests as well as always looking for ways to improve - click here to find out more about us.

IHG is an equal opportunity employer. Minorities/Females/Disabled/Veterans