IHG Marketing Manager - Crowne Plaza Melbourne in Melbourne, Australia


Crowne Plaza ® hotels look for people who excel in their role, and are committed to delivering excellent experiences for guests. People who create confidence, encourage success and make it happen!

The Crowne Plaza Melbourne is located centrally in the CBD of Melbourne and close to the primary retail precincts. Our contemporary and well connected hotel is looking for a Marketing Manager to join our team.

As the Marketing Manager you'll develop and maintain the annual strategic marketing plan in order to generate revenue, define a clear and differentiated position in market, and drive RGI improvements in line with the Hotel’s 3 year strategic business plan. You will proactively manage key relationships with Operations and Regional Marketing to ensure alignment, set strategic direction and promote the marketing agenda.

You will also play a role in developing B2C and B2B marketing campaigns, managing local partnership opportunities, producing branded collateral, work with our PR agency to raise the profile of Crowne Plaza Melbourne and be involved in driving our online and social media strategy.


Ideally, you will have a minimum of 2 years experience in Marketing and or Brand Management within Australasia with a proven track record of success. You will have demonstrated project management experience in organising, planning and executing large scale projects from conception through to implementation, experience in managing multi-stakeholder relationships in a matrix environment which offers an environment of multiplicity, uncertainty, and change, and the ability to work across multiple projects. You will also have a Bachelor’s degree or equivalent international degree in Marketing, Business or Commerce.

In return, we’ll give you a competitive salary and benefits package, hotel discounts worldwide and opportunities to learn new skills and grow your career. You’ll join a great team that makes work fun, so you will feel motivated to come to work every day. Most importantly, we’ll give you Room to be yourself.

If you’re ready to make the move to a great new career opportunity, apply online now!

Job: Marketing

Location: Australia-Melbourne

Requisition ID: MEL002174